BMW Design Concept Cars

Concept cars give free rein to the creativity of automotive designers. From electric drive systems through gull-wing doors to fabric outer skins – the concepts are always focused on the future and brimming with visionary potential. Concept cars serve a variety of purposes, whether they are conceived as design studies, to help develop and implement new technologies, or to visualise what form new production models will take.

BMW Zagato Coupé (2012).

The BMW Zagato Coupé is a BMW as seen through the eyes of the Italian coachbuilder Zagato. The Zagato design blends styling cues taken from both companies to create an emotion-charged coupé. The sculptural and notably graphic distribution of visual mass is trademark Zagato and instantly lends the BMW Zagato Coupé its own special personality. The surface finish, on the other hand, is clearly inspired by BMW.

BMW Vision ConnectedDrive (2011).  

A sculpturesque study that gives concrete form to cutting-edge technologies and forward-looking ideas, and whose underlying notion is the intelligent integration of driver, vehicle and the outside world. This is immediately apparent from the display and control concept, the unique lighting design and the overtly dynamic styling. The design symbolises the bond between driver and vehicle, the dialogue between driver and front passenger, as well as how the vehicle occupants interact with their environment. An elaborate three-tier system of lighting is used to visualise the various functional aspects of BMW ConnectedDrive, namely comfort, safety and infotainment.

BMW 328 Hommage (2011).  

The BMW 328 Hommage, which was unveiled to mark the 75th birthday of the legendary BMW 328 racing car, offers a modern-day interpretation of the original’s principles and character. The study shows what the BMW 328 might have looked like if it had been built nowadays using the latest technical know-how. The exterior and interior of today’s BMW 328 Hommage are largely made from carbon fibre-reinforced plastic (CFRP). CFRP offers the ideal balance between weight and stability, being lighter than aluminium yet far stronger as well. Exquisite leather and aluminium in both a matt and a high-gloss black polished finish combine with the CFRP interior of the BMW 328 Hommage to convey the pure, reduced roadster character of the sports car from yesteryear.

BMW Vision EfficientDynamics (2009).

The BMW Vision EfficientDynamics fuses futuristic, aerodynamically streamlined design with a reduction in fuel consumption and emissions. The layering technique is employed in its interior for the first time. By applying the principle of “form follows function” to every last detail, the design endows the study with a unique aesthetic appeal and a powerful emotional lure. On the outside, the body’s design has a distinctly technical bias that lends expression to its systematic lightweight engineering and aerodynamic prowess. At the same time, the brand’s trademark design idiom clearly signals sportiness and efficiency as well.

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BMW